Bard of Avon: The Story of William Shakespeare is both his story and that of a great art rediscovered in the modern world.
The word "bard" means poet. Bards were traveling poets in medieval times, who made a living performing and telling stories.
William Shakespeare was born in Stratford-upon-Avon, England in April of 1564 and he died at the age of 52 in 1616.
He is called The Bard, because a bard is a poet, and The Bard of Avon, because of his birthplace.